Reporting on Advertising Methods

Advertising Method Listing Reports

See Advertising Methods Listing to print a listing of advertising methods.

See Customer Configuration Listing to print a list of customer accounts with their configured options, including the default advertising method for each customer.

Advertising Method Analysis Reports

See Revenue Summary by Advertising Method to print a summary of revenue earned over a specified period of time for each advertising method, including suggested indirect revenue possibly obtained by repeat business from the same accounts. These revenues can then be compared with your advertising costs to see whether the costs are justifiable. This information may also be used in conjunction with the geographic revenue summary reports (see Revenue Summary by City, Revenue Summary by Province/State, and Revenue Summary by Country) to determine which geographic areas your customers are coming from and therefore where advertising might be focused.

More:

Approval/Refusal Methods